databases with buyers ready and waiting to purchase
Most agents will tell you they have databases with buyers ready and waiting to purchase. I’ve even had a client tell me that one high profile agent told her that they had a database of thirty thousand buyers!
Unfathomable as this sounds, it’s actually not the quantity of names on the list that’s so important.
Names and telephone numbers tell the agent nothing about these buyers. Only good agents bother to ask good questions of buyers to find out the what, when, where, and why questions which motivate the buyer to buy.
Databases that include such information are therefore gold mines when it comes to matching a home to qualified, genuine buyers who want to buy now and minimise the stress to the seller who does not want their home on the market for lengthy periods of time.
The key to a good quality database is quick response. Agents that answer or return calls with urgency have a chance to collect the information and use it before anyone else.
When it comes to using databases, quality follow up beats lists of possibly erroneous names and numbers any day. And buyers really appreciate an agent who will contact them when a home comes to the market which may satisfy their particular needs.